WHAT CULTURE CHALLENGES ARE YOU FACING TODAY?
YOUR CUSTOMIZED SOLUTION TO BREAK CULTURE BARRIERS
GOOD FOR:
NEW MARKETS
NEW CONSUMERS
CLEAR BUSINESS DIRECTION
ROBUST CUSTOMER EXPERIENCE (CX)
CULTURAL TRENDS
DESIGNED SPECIFICALLY FOR:
CEO/CMO
MARKETERS
RESEARCHERS
STRATEGISTS/CONSULTANTS
WHAT IT IS
Reveal targeted consumer life and behavior pattern and capture the moment of truth
RECOMMENDED FOR
OUR DIFFERENCE
Over 200 experienced Ethnographers across APAC region
WHAT IS IN IT
ETHNOGRAPHY
A POWERFUL TOOL TO IMMERSE LOCAL
CULTURE AND CONSUMERS
LIFE IMMERSION
SHOP ALONG
MOBILE
ETHNOGRAPHY
HOME IMMERSION
SHADOWING
OBSERVATION
ONLINE COMMUNITIES
APPRENTICESHIP
VIDEO
ETHNOGRAPHY
JOURNAL AND BLOGGING
EYE TRACKING
NEW MARKETS
NEW CONSUMERS
CULTURAL IMMERSION
ROBUST CUSTOMER EXPERIENCE (CX)
WHAT IT IS
Focus groups uncover your customers’ goals, attitudes, perceptions and motivations. Through our focus group research, we can help directing the strategic vision and creative expression of your brand.
RECOMMENDED FOR
OUR DIFFERENCE
Our Industry championship program assign customized moderators based on your industry and business needs
WHAT IS IN IT
PEERS GROUPS
SENSORY GROUPS
FOCUS GROUPS
FOCUS GROUPS
AN EFFECTIVE TOOL TO IMMEDIATE UNDERSTAND YOUR TARGET GROUP
WHAT IT IS
In-depth interviews allow researchers to dig deeper and yield richest data, follow promising leads to fruitful insights.
RECOMMENDED FOR
OUR DIFFERENCE
Our Superespondent© Database ensure our respondents are key opinion leaders
WHAT IS IN IT
STAKEHOLDER INTERVIEWS
PREMIUM
INTERVIEWS
LEADER
INTERVIEWS
IN-DEPTH INTERVIEWS
AN EXPLORATORY TOOL TO DEEPEN CORE TARGET UNDERSTANDING
EXPERT
INTERVIEWS
WHAT IT IS
Cultural trend identifies and envisions key influencers that laid behavior changes and formulate patterns
RECOMMENDED FOR
OUR DIFFERENCE
Our Brandnographers are expert anthropologists with over 8 years experience.
DURATION
2 - 3 weeks
WHAT IS IN IT
A HOLISTIC TOOL TO DRAW CULTURAL CONTEXT OVERVIEW TO YOUR TARGET MARKET
CULTURAL TREND
CULTURAL ANALYSIS
BEHAVIOURAL TREND
SEMIOTICS
CONFLICT GROUPS
NEW MARKETS
NEW CONSUMERS
CLEAR BUSINESS DIRECTIONS
ROBUST CUSTOMER EXPERIENCE (CX)
NEW MARKETS
NEW CONSUMERS
CLEAR BUSINESS DIRECTIONS
ROBUST CUSTOMER EXPERIENCE (CX)
NEW MARKETS
NEW CONSUMERS
CULTURAL TREND
ROBUST CUSTOMER EXPERIENCE (CX)
BUZZWORD ANALYSIS
